Tuesday, May 01, 2012

New Label Alert: Life is good!


OMG! I LOVE the new design for Life Cereal. They stuck with that poor-man's default bevel way too long, and gone are the generic child portraits.

Love the new type. Love the crisp, sharp, properly colored bevel. Love the blue bowl. Love the new Quaker standard, with midpoint centered over the e! That's attention to detail, people. Life is my new cereal box hero!!!

And yes, there is synergy, as the themes match the recent rebranding of the Quaker Oats web site:
Quaker Oats

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