Monday, August 30, 2010
Sunday, August 29, 2010
Saturday, August 28, 2010
Some decades ago, generic branding was just that: minimal lableing that gave only the base description of the product. This was done for a multitude of reasons, namely to distinctly separate off-brand foodstuffs, tho it has to be argued that a lack of money or access to actual package design resources also played a part.
In the modern age where most any office clan can boot up photoshop, that later caveat becomes less of an issue. But more interesting is the choice to make use of that resource in an effort to directly compete with branded product. Every once in a while a generic brand surprises you in its effort if not its execution.
Safeway brands makes its latest canned generics a step further by replacing photos with (digital) illustration. The "S" curve motif still covers all its products, but with a more classic presentation of boxed type. The addition of illustration takes more than minimal effort in both management and cost. The generic line continues to blur.
Thursday, August 26, 2010
I love Quorn. The delctable chicken substitute has recently expanded its product line along with all new branding. Got a bit more of an easygoing, southwestern feel.
The staple of the line has always been the cutlets, but there's many more offerings-- check some out the next time you need a break from the bird!
Tuesday, August 24, 2010
Oh, yeah, I went to Chicago. It was a whileago now but it sure is a cool town. Downtown is pretty sharp; outside of the amazing buildings and clashing architecture, Michegan Ave and the surrounding area is chock full of wonderful, crafted signage to geek out over.
Monday, August 23, 2010
See some pictures of fish, and stuff.
* largest: Georgia Aquarium, previously visited.
Sunday, August 08, 2010
Took this pic with my cell phone-- which I know these days is anything but remarkable. Except that my stubbornness in keeping off the mobile technology train has me in possession of a cell phone several years old. Sans bells, whistles, or touch screens, it still surprises me on occasion when the conditions for its meager megapixels are just right.
And, um, that is a big freakin' moth!