Wednesday, September 10, 2008

Apple is the prettiest girl in school


(and she totally puts out)

iPod Nano g4

Apple September Keynote

Update: So entranced was I by the new iPod Nano spectrum that I actually had a dream about it. My dream Nano was green, as it would be were I to get one in the waking world.

Apple continues to put out the slickest, feature packed, user friendly devices that only suffer from one common malady: cool has a price. As an addendum to the joke above, you'd undoubtedly be soaked for a lobster dinner or two. While the iPod shuffle remains an incredible value of tech (now at $50), the new feature-rich Nanos set you back $150 for 8 gigs. If you already own an iPod, a quick glance will show you that 8 gigs will not get too far as a replacement even for your older g2s or 3s. The 16 gig Nano is more appropriate (my own iTune library clocks in just shy of 15), but bumps things up to $200 and tax, making the colorful trinket a bit of a shell out. But even the upped storage is a fraction of what most of my more musically minded friends would require, far exceeding even the top tier iPods, so an iPod substitute the Nano is not.

Holding a chunky subset of ones library is a keen ability of the shiny new Nano, albeit a pricy one, so clearly it's marketed towards the casual music listener with expendable income. Those that like to partition their library or simply never accumulate more than a few thousand songs seem prime targets. By comparison to a $250 iPod, the $200-ish Nano may find its way into more than a few hands while the iPod itself remains the high-end consumer device for music lovers. Or you could fill your car with gas 4 or 5 times.

I did play around with Genius. It's cool in theory, but not quite "genius" yet. There were alot of no-go selections, which according to Apple will decrease over time as more and more people provide their library data and algorithms and all kind of seeding AI stuff that will likely lead to the robot uprising. It's a little cheeky to request so much information from users to better an AI, but that's how it works, at least it's passive. No one's gonna chide me for all the television theme songs I have, right? The Genius recommendations for the iTunes Store are slightly better, but traditionally iTunes recommendations are mostly bunk. The best recco's usually come from friends.

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