Wednesday, August 29, 2007

New Chevron Day

Today my corner Chevron got the new sign. I was gonna write this whole big thing on it but it turns out some people already did:

You can follow oskarlin's post to the thread at typeophile.

I didn't even know it was supposed to be a "ribbon." Lame. I guess the classic logo was too universal and perfect. WTF Chevron, Pantone not good enough for you anymore??? But hey, at least we know where all our money is going.

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