Thursday, June 16, 2005

Wildsiderz #0

Ummmmm... yeah.

I was hoping for a bit of the actual comic, and perhaps some of Campbell's groovy sketchbook pieces. The comic will be out in August, and the sketchbook is a likely possibility down the road. Instead with Wildsiderz #0 we get a fancy marketing pitch/folio that WildStorm and DC decided to foot the bill for. It looks like a pitch, it reads like a pitch, it bleeds hard sell. Even the pitch within the pitch, a section of pages in the tail end of the book, is constructed like a movie trailer so well you can hear that Lafontaine guy doing the voiceover in your head.

Make no mistake, Cambell's art is the show here, and it's looking as good as it ever has. That has a large part do do with the insane coloring production being done by Edgar Delgado. It sets the style of the book beyond Cambell's (now) signature art and is as about as flashy as things can get. No animation budget would go near it, and it sets any potential big screen budget into the hundred-million dollar range.

Wildsiderz (that's spelled with a 'z' on purpose, so it must be cool) will be a comic, and it will be a Campbell show, with Hartnell and Delgado bringing up the rear for what I'm sure will be a popular book. It's going to sell. So I am a little confused as to what #0 is actually for. It doesn't promote the comic at all-- it promotes the license that Wildsiderz clearly wants to become. In those endeavors I wish the team all the luck in the world, there's alot of talent behind the book and they must be striving for some bigger idea. But Campbell, if you're familiar with the guy as an artist, he's dedicated to his craft and encourages the community of artists and readers that follow him. I would like that to show up in the book that comes out of all this instead of trying to convince everyone what a hot property has been created. I could be reading it all wrong, that may be exactly the plan, but Wildsiderz #0 is clearly for a room full of producers and marketers looking for the next big thing. If you're setting out to make a movie, cartoon, toy line, whatever, you've got the skill to just go and do that ('you' being moreso generic, Campbell happens to be attached to this example). If you just want to make a good comic, make a good comic. "If you build it, they will come."

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